Tesla to wind down Cybertruck production after years of poor sales in few markets

Tesla will wind down Cybertruck production at its Texas gigafactory around mid-2027, CEO Elon Musk said on Friday, after years of persistently weak sales for a futuristic model once touted as a rival to legacy pickup trucks that ultimately only sold in just a handful of markets because of its heavy, angular design.

Musk said in an X post the production wind-down would enable the automaker to accommodate increased output of its newly launched Cybercab model, which the billionaire has made central to Tesla's robotaxi ambitions.

While it was not immediately clear whether Cybertruck production would be moved to another facility or phased out entirely, the automaker's Austin plant is the only known Tesla facility equipped to manufacture the model's specialized components.

In response to a user on X, Musk called the Cybertruck the "best vehicle Tesla has ever made" and the wind-down the "end of an era."

Tesla did not immediately respond to a Reuters request for comment sent outside regular business hours.

The US EV maker only began delivering the Cybertruck to customers in late 2023. According to Kelley Blue Book, the company only sold 20,237 Cybertrucks in the US last year, down 48% from 38,965 in 2024.

Original source: https://www.nbcnews.com/business