Jay-Z to headline Super Bowl halftime show

Jay-Z has helped select artists for the last several Super Bowl halftime shows.

Now, the 25-time Grammy winner and mogul will step into the performer role as the headliner for the 2027 show.

The NFL and Apple Music announced the news on social media during Monday night’s game between the Dallas Cowboys and the Philadelphia Eagles, confirming recent reporting about the halftime show from Puck that cited industry sources.

“GOAT’s out of the bag,” read the post, which featured a black-and-white video of Jay-Z in the stands with a goat on his lap as “Allow me to reintroduce myself,” the opening line of his song “Public Service Announcement (Interlude)” plays.

Jay-Z’s entertainment company, Roc Nation, has been a partner with the NFL and produced the halftime show since 2019.

“For several years, we’ve had the privilege of working closely with Jay-Z and Roc Nation, and I’ve seen the extraordinary impact he has had on the Super Bowl Halftime Show,” NFL Commissioner Roger Goodell said in a statement. “When we first reached an agreement with Roc Nation to produce the show, I had just one request: that Jay-Z take the stage himself one day, whenever the moment felt right to him.

Original source: https://www.nbcnews.com/business