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Target's new Beauty Studios will debut at stores across the country this month.

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The new in-house concept is described as a "reimagined beauty destination featuring an expertly curated assortment of more than 1,600 products from 90 prestige, emerging and global brands – most new to Target," according to an Aug. 26 news release.

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The retail giant had previously announced plans to open its own beauty business after its partnership with Ulta Beauty ended. Target and Ulta Beauty announced this year that they had mutually agreed not to renew their collaboration, which launched in 2021 and brought prestige beauty brands into Target stores.

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Target Beauty Studio is set to replace Ulta Beauty shop-in-shop locations in more than 600 stores that currently feature Ulta. The company said it plans to expand the concept to additional locations over time.

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"Building on the retailer's merchandising authority, Target Beauty Studio introduces the next chapter of beauty at Target and is one example of how the retailer is investing in the distinctive assortment and elevated experience that are central to its plans to return to growth," the corporation said.

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According to Target, the new Beauty Studio will offer a shopping experience centered on prestige beauty, featuring…

Original source: https://www.usatoday.com/money/

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