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October 26, 2026 / 10:52 AM EDT / CBS News

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Americans are on track to spend a record $13.5 billion on Halloween this year amid rising costs associated with the national scarefest, according to the National Retail Federation.

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Consumers are forecast to shell out $4.1 billion on candy alone. Cocoa costs remain elevated despite surging over the last two years, with shipping and other expenses also pushing up treat costs.

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Despite higher prices, the NRF expects consumers to spend $400 million more on Halloween this year than in 2025, and $1.9 billion more than in 2024. A poll from consulting firm PwC found that the average person expects to spend about $263; parents often spend the most because they're shopping for multiple Halloween events.

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Two-thirds of Americans think Halloween has gotten too expensive, according to a recent survey from personal finance site WalletHub.

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The general manager of Chicago Costume, Cortland Hickey, told CBS News higher transportation and fulfillment costs are driving up Halloween-related prices this year.

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"The tariff costs are pretty much baked into the products as opposed to being a surprise like they were last year," Hickey said. "But now it's the fuel surcharges and the cost of diesel…

Original source: https://www.cbsnews.com/moneywatch/

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